We believe beauty is about connection, not competition.
After all, Julep began as a tribute to our best friends and has grown since then from the hard work of a lot of creative and spirited women (and men!) who wanted a different way to share in the discovery of things that make us look good and feel great.
At Julep, our innovation process and company culture are built on the belief that collaboration is the best way to get the best answers.
First we source the best beauty technology for our products. Then we test and refine them with the help of our customers—people who aren’t paid to tell us what we want to hear.
So, from the very beginning at Julep and on into today, we’ve seen what can happen when women work together to build something they can believe in.
That’s why our nail colors are named after women (like you) who inspire us—women who are strong and smart and funny and gorgeous and different.
Powered by Girlfriends
From the beginning, Julep has been powered by girlfriends. Our girlfriends believed in us when we were just an idea, encouraged us through the challenges and connected us to amazing designers, architects, web developers, lawyers, editors and so many more inspiring professionals who, in turn, also became our beloved girlfriends.
To celebrate these unique roots and to continue to pay it forward, we are proud to donate a percentage of proceeds from the sale of every Julep Nail Color to organizations that empower women. We also encourage all of you in our Julep community to like us on Facebook so you can keep posted on opportunities to help us support specific charities throughout the year.
At Julep, our mission is to ignite the spirit of engagement in women everywhere, and our Powered by Girlfriends initiative is an important part of bringing this mission to life.
We are proud to donate a percentage of proceeds from the sale of every Julep Nail Color to organizations that empower women.